During Milan Design Week, Bugatti Home unveils its very first atelier in the city—an immersive space where design becomes an expression of identity, and luxury, a multisensory journey. Located in the iconic Brera district, this permanent venue redefines the concept of a showroom, offering clients a deeply personalized design experience inspired by the elegance and performance of Bugatti hypercars.
At the heart of the space lies the Configuration Studio, a refined setting where clients explore a curated selection of materials, finishes, and textures—each chosen to reflect the essence of the Bugatti DNA. Much like in Molsheim, where each car is tailored to its future owner, here every interior project is crafted with the same level of precision, emotion, and vision.
The opening also marks the launch of the new Capsule Collection, a continuation of Bugatti’s commitment to excellence in form and function. Sculptural yet dynamic, pieces like the TYPE_18 dining chair and the TYPE_17 armchair capture the aerodynamic spirit of the brand, while the TYPE_19 bed and TYPE_20 bar stool reinterpret movement and fluidity through bold silhouettes and sophisticated materials.
To complement the experience, a new line of accessories—including Murano glass vases, 3D-printed porcelain-inspired pieces, and enamel-coated copper glasses—showcases Bugatti’s ability to merge tradition and innovation with effortless elegance. A handcrafted backgammon set in wood and leather adds a touch of refined leisure.
As Wiebke Ståhl, Managing Director of Bugatti International, states:
“Each Italian-made piece is a tribute to our heritage and our vision of the future. This atelier is where dreams take shape—crafted, configured, and brought to life with elegance and precision.”
Bugatti Home’s new atelier is not only a milestone in the brand’s global expansion—it is a declaration of how bespoke luxury is evolving: tactile, visionary, and undeniably Bugatti.
Photos: courtesy.
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